This project was developed as part of the Julho Verde awareness campaign, focused on the prevention and early diagnosis of head and neck cancer. I was responsible for the visual identity, logo design, illustration, and layout of the printed material.
The project includes the creation of the campaign logo, cover illustration, and the complete design and pagination of a small informational booklet, conceived to work both as a compact publication and as a foldable printed handout. The visual approach combines clear iconography, illustration, and structured layouts to support accessibility, readability, and effective public communication.
The material was produced for institutional health communication, balancing visual impact with clarity and accuracy, and supporting the campaign’s educational objectives.
